Having an AI capability is not the same as having a product. This is one of the most common — and costly — misconceptions in the AI economy. Organizations invest heavily in building models, running experiments, and fine-tuning algorithms, only to find that none of it translates into revenue. The missing ingredient is rarely more technology. It’s product thinking. In this lesson, you’ll learn how to identify which of your AI capabilities holds genuine market potential, how to package it in a way that customers understand and value, and how to price it in a way that reflects that value. By the end, you’ll have a clear framework for moving from internal AI capability to an externally monetizable product.